Tag Archives: iPhone

The Flip-Flop Between iPad Pro and Original iPhone

While responding to a tweet yesterday by Neil Cybart (@NeilCybart), I suddenly had an epiphany about the strange difference between the original iPhone and the iPad Pro.

Neil’s tweet was about an anticipated and continued drop in sales for iPads:

My response was much like the refrain from a real estate agent, but instead of location, location, location, I said this:

And that got me thinking about just how much has changed in the mobile industry over the past 8 years, since the introduction of the iPhone. (It can hardly be called the “mobile” industry anymore, though, as the iPad Pro at 12.9˝ is now larger than the Retina MacBook at 12˝, and iOS & Android work on everything from watches to TVs to cars to phones to laptop-like tablets.)

So, what was the epiphany?

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The Apple Watch is the New iPhone—and the iPhone is the New iPad

Apple had a plan when they introduced the iPhone. The iPhone was going to be your new pocket computer—easily at hand all the time. No bigger than a handful (and at the time, even a 3.5” screen was considered huge for a phone). It probably would’ve gotten thinner and thinner, until it became like the iPod touch 5th generation. (Have you held one of those recently? Pretty amazing.) iPhone app developers were given tools to carefully craft apps at a fixed screen size.

It’s been said that the iPad was in development even before the iPhone, but the phone was going to be the generate more money because everyone had a phone. So the tablet form factor (the iPad) was going to be an accessory. After being wowed by an iPhone, users would eventually want something that wasn’t so pocketable, but still booted up instantly, was thin & light & touchable, very secure, and ran the same apps as their phone.

That was the plan.

But a funny thing happened along the way:  Continue reading →

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A new iPad UI tab+toolbar for iOS 8?

Is Apple preparing us for a new UI control specific to iPads (and a larger iPhone 6?) in iOS 8? Apple just released (finally!) a new iPad-only version of their Apple Store app. Just in time for the holidays.

The really interesting thing about this app is that it sports a unique toolbar at the top of the app that combines features of a navigation bar, a tab bar, and a toolbar.

Up until now,

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