The Real Reason Microsoft is Porting OneNote to the Mac: An Apple Acquisition

The Verge has reported that Microsoft is planning on releasing OneNote for the Mac. While Evernote is certainly a target, I think there’s more to the story than that.

There are also rumors of iOS 8 containing a note-taking application. How this app differs from the built-in iOS Notes app is not clear, but it may have a lot to do with this acquisition by Apple:  Continue reading


iOS is Dead! Long Live iOS!

The meaning of the phrase “The King is Dead! Long Live the King!” may be lost on many Americans, as we don’t have a monarchy. It’s an apparent contradiction, and seems baffling. It has its roots in France, where as soon as the king died, his son or heir would instantly be the new king. So the phrase really means “The Old King is Dead! Long Live the New King!”. It just doesn’t sound as catchy that way.

In a similar manner, it’s clear that Apple is declaring that “iOS is Dead! Long Live iOS!”. Allow me to explain.

iOS 7 on iPhone and iPad

Apple made a huge announcement last night that will have a dramatic effect on any iOS applications your enterprise may have written. Apple stated in no uncertain terms that, Continue reading


iPhone 5C: A Margin Play

Now that the 5C is out, and it’s only $100 cheaper than the 5S, it’s clear that it’s a margin play by Apple.

Normally, Apple sells the previous year’s model at a $100 discount, so the 5 would be $100 less. But Apple isn’t selling the 5, anymore.

By making the 5C plastic (but otherwise identical to the iPhone 5), Apple lowers its cost by not having to make all those aluminum shells. This increases margins, and allows volumes to grow even more without needing as many aluminum milling machines.

An interesting way to increase margins and allow the expensive equipment to be used exclusively for the high end iPhone.